Built For Roofers.
Not Lead Brokers.
BetterRoofing is a Texas-based software company building instant quote widgets and AI lead tools for roofing contractors. We don't sell shared leads, we don't mark up traffic, and we don't lock you into contracts. We build software you own.
Roofing Contractors Were Paying For Leads That Weren't Theirs
The roofing industry runs on leads — and most contractors are renting them. They pay lead brokers a premium for the same homeowner that's being sold to three other crews, then race to call first. The economics are brutal, and the homeowner experience is worse.
Meanwhile, contractors are spending real money on websites, Google ads, and local SEO — and watching that traffic bounce because there's nothing on the site that actually captures a lead. A contact form gets you a name. It doesn't get you a buyer.
We started BetterRoofing in 2026 to fix that. One line of code on your website turns every visitor into a qualified lead with a roof size, material preference, insurance status, and a real price — captured 24/7, scored automatically, and routed straight to you. Not to four other contractors.
How We Build
Your Leads Are Yours
We don't resell, sublicense, or share leads. Every homeowner that fills out your widget belongs to you and only you.
No Long-Term Contracts
Month-to-month, cancel any time from the dashboard. If we stop earning your business, you stop paying. Simple.
Transparent Pricing
$49/mo or $97/mo. No setup fees, no per-lead charges, no per-user pricing. You see the full bill before you ever swipe a card.
Software, Not Services
We're not a marketing agency or a managed service. We build tools you install yourself in 5 minutes. The good kind of boring.
Questions? We Answer Same Day.
Have a question about the product, your account, integrations, or anything else? Email us directly. A real human reads every message.
Texas, USA · Founded 2026
Your Next Roof LeadCould Visit Tonight.
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✓ Cancel anytime